Fashion DesignerUX/UI DesignerGraphics Designer

Hi, I'm YeonsooA creative Fashiondesigner in London

I'm a passionate designer who is constantly looking to learn new things. With experience in delivering end-to-end UX/UI designs for software products, I create thoughtful and impactful digital experiences.

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Featured Work

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Fashion

2022

Part 1: To The Unconscious World

"To the Unconscious World" consolidates a psychological perspective with fashion, focusing on deconstructed tailoring details. Inspired by my own experiences with insomnia and dreams, I explored the unconscious mind through extensive research on psychology and the surrealism movement. My work includes experimental material use and innovative print designs, resulting in unique silhouettes. This project was honoured with the Most Innovative Design Award and also got showcased at Graduate Fashion Week.

Most Innovative Design AwardGraduate Fashion Week

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UX/UI

2025

Loopin - Gamified Running App

Comprehensive case study on designing Loopin, a gamified running app that helps users maintain a consistent running habit through motivation, progression and rewards. Focuses on user research, wireframing, prototyping, and design principles.

StyledResume.com

A modern resume builder platform that helps users create professional resumes with ease. Features intuitive editing, multiple templates, real-time preview, and export options designed to make job applications seamless.

Web AppResume Builder

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UX/UI

2025

NSA - Sub-threshold Training App

The NSA app makes the Norwegian Sub-threshold training method more accessible to runners with automatic pace calculations and predicted race times based on 5K performance.

W20500 Print Lifestyle Brand

I worked as the Creative Director for W20500 in Seoul, South Korea. During this time, I established a print lifestyle brand, gaining a deep understanding of consumer behaviour and aligning products with market trends and customer preferences. I created tech packs to minimise BOM costs and enhance production efficiency, managed factory operations to ensure timely and high-quality production, and achieved significant sales and following through strategic social media marketing. My efforts secured over 100 orders and attracted proposals from multi-brand shops like 29cm and W Concept.

BrandingCreative Director

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Let's Create Something Amazing Together

Have a project in mind? I would love to hear from you and discuss how we can collaborate.